This 12 months’s Tremendous Bowl pits the mighty Kansas Metropolis Chiefs in opposition to odds favorites, the Philadelphia Eagles as they play on the State Farm Stadium in Glendale, Arizona on Sunday night.
Along with the most important evening in soccer, it is also primetime for a number of the most iconic title manufacturers throughout the Fox broadcast as effectively.
Their prize? An opportunity to seize the eye and cash of greater than 100 million viewers anticipated to tune within the annual occasion – it is the Tremendous Bowl of promoting!
Some advertisers are paying greater than $7 million for a 30-second spot, and that doesn’t embrace the price of making the advert itself.
In response to The Sporting Information, 57 spots have been bought, every one hoping to be the one which’s mentioned essentially the most on the water cooler on Monday. To make that occur, after all, many manufacturers have dispatched dump vehicles full of cash to the doorsteps of a few of Hollywood’s greatest stars. Positive, we will accuse Ozzy Osbourne of promoting out, however how can we know he doesn’t actually love Workday enterprise companies?
An excellent variety of adverts have already debuted on YouTube, so let’s have a look.
Two spots are leaning closely on superstar puns. This business for Hellmann’s mayonnaise (the Coke to Miracle Whip’s Pepsi) is keen to remind you that Jon Hamm and Brie Larson each have meals names. Then Pete Davidson exhibits as much as make a ham and brie panini.
Truthfully, it takes a whole lot of guts to incorporate the star of Mad Males in your advert. One wonders what Don Draper would have thought if this have been pitched to him.
The spot is corny as hell (gee, why aren’t the members of Korn in that fridge, too?) but it surely a minimum of strikes shortly. If you wish to see one other pun-forward business final an unfunny eternity, right here’s Danny McBride shilling for Downy. As a result of Danny and Downy kinda sound related.